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Home Products & Services Commercial Cleaning Building Care & Floor Care Building Care Solutions SURE™

SURE™

Plant-based Cleaning Products

Diversey Logo
<h5 style="text-align: left;"><span class="NormalTextRun SCXW46392518 BCX8"><span class="TextRun SCXW222957422 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW222957422 BCX8">Seriously Clean</span></span></span></h5> <p style="text-align: left;"><span class="NormalTextRun SCXW46392518 BCX8"><span class="TextRun SCXW222957422 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW222957422 BCX8">With all the so-called environmentally friendly cleaning solutions available today - efficacy, cost, compliance - it&rsquo;s easy to get confused.&nbsp;</span></span></span><span class="NormalTextRun SCXW46392518 BCX8"><span class="TextRun SCXW222957422 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW222957422 BCX8">There's</span><span class="NormalTextRun SCXW222957422 BCX8"> a lot to consider. </span></span></span></p> <p style="text-align: left;"><span class="NormalTextRun SCXW46392518 BCX8"><span class="TextRun SCXW222957422 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW222957422 BCX8">However, the goal is simple: Meet your sustainability targets, care</span><span class="NormalTextRun SCXW222957422 BCX8"> for your employee&rsquo;s safety, and ensure cleaning standards are </span><span class="NormalTextRun SCXW222957422 BCX8">maintained</span><span class="NormalTextRun SCXW222957422 BCX8">.</span></span><span class="EOP SCXW222957422 BCX8" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></span></p> <p class="text-align-justify">We&rsquo;ve got you covered:<strong> </strong>The complete SURE professional plant based cleaning range enables you to change to a more sustainable approach and upgrade your cleaning without affecting efficacy, time, and costs.</p> <p class="text-align-justify">SURE is designed for circularity.</p> <p class="text-align-justify">It reduces the<strong>&nbsp;</strong><a href="/en/resources/blog/carbon-footprint-in-professional-cleaning-what-you-need-to-know/" target="_blank" rel="noopener">amount of resources taken from nature</a><strong><a href="/en/resources/blog/carbon-footprint-in-professional-cleaning-what-you-need-to-know/" target="_blank" rel="noopener">&nbsp;</a></strong>whilst limiting impacts on the environment at the same time - Over and over, every day.</p> <p class="text-align-justify">That is what circularity is all about.</p>

Sustainably green

<p><span data-contrast="auto">In a world where increasing demands place a strain on the planet&rsquo;s natural resources, being a part of the solution becomes important to everyone.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="auto">SURE is our comprehensive offering of plant based, 100% biodegradable* cleaning products designed to deliver superior professional results while being safe for people. Our products are free from artificial dyes, perfumes, quats, chlorine, phosphates or oxide compounds and are formulated to achieve the lowest hazard classifications.</span></p>

Welcome a more sustainable future

<p><span class="TextRun SCXW31421030 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW31421030 BCX8">We hope that everyone can make a conscio</span><span class="NormalTextRun SCXW31421030 BCX8">us and informed decision when moving to SURE </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW31421030 BCX8">plant based</span><span class="NormalTextRun SCXW31421030 BCX8"> cleaning products.</span></span><span class="LineBreakBlob BlobObject DragDrop SCXW31421030 BCX8"><span class="SCXW31421030 BCX8">&nbsp;</span></span></p> <p><span class="TextRun SCXW31421030 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW31421030 BCX8">We&nbsp;</span><span class="NormalTextRun SCXW31421030 BCX8">truly believe</span><span class="NormalTextRun SCXW31421030 BCX8"> that </span><span class="NormalTextRun AdvancedProofingIssueV2Themed SCXW31421030 BCX8">all of</span><span class="NormalTextRun SCXW31421030 BCX8"> SURE features make it </span><span class="NormalTextRun SCXW31421030 BCX8">a great choice</span><span class="NormalTextRun SCXW31421030 BCX8">, not only for the environment, but also for your brand, </span><span class="NormalTextRun SCXW31421030 BCX8">your</span><span class="NormalTextRun SCXW31421030 BCX8"> ope</span><span class="NormalTextRun SCXW31421030 BCX8">rations, and your employees.</span></span></p>

Key Features

SURE raw materials are byproducts of the food industry
<p><span data-contrast="none"><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-plantbased-1002x565.png" alt="" width="380" height="214" /></span></p> <p style="text-align: justify;"><span data-contrast="none">We don&rsquo;t use the land to grow specific crops to produce our chemicals.</span> <span data-contrast="none">We re-use resources that would otherwise be wasted.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</span></p>
SURE is 100% biodegradable* following OECD301B guidelines.
<p><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-biodegradable-1002x565.png" alt="" width="380" height="214" /></p> <p>All formulations are assessed and tested by an independent laboratory. SURE products break down into organic materials.&nbsp;</p> <p><span style="font-size: 10pt;">*<span class="TextRun SCXW148700691 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW148700691 BCX8">Based on an independent OECD 301B assessment. 301B is a globally recognized aerobic biodegradation test that </span><span class="NormalTextRun SCXW148700691 BCX8">monitors</span><span class="NormalTextRun SCXW148700691 BCX8"> the degree of activity of microorganisms (CO2 evolution) exposed to a material </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW148700691 BCX8">during</span> <span class="NormalTextRun AdvancedProofingIssueV2Themed SCXW148700691 BCX8">28 days</span><span class="NormalTextRun SCXW148700691 BCX8">, thus resulting in a carbon material reading and the biodegradability of the product.</span></span><span class="EOP SCXW148700691 BCX8" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></span></p>
SURE packaging is made of up to 100% post-consumer recycled plastic.
<p><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-recycledplastic-1002x565.png" alt="" width="380" height="214" /></p> <p>Post-consumer recycled materials (PCR) are reprocessed plastics from household or commercial waste. We reduce the amount of virgin plastic in our packaging.&nbsp;</p>
SURE ingredients are plant based from vegetal resources**
<div><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-vegan-1002x565.png" alt="" width="380" height="214" /></div> <div>Raw materials are carefully selected from only vegetal and mineral raw materials.&nbsp;&nbsp;</div> <div>We expand our sustainability reach beyond products to stay on top of consumers' aspirations.</div> <div>&nbsp;</div> <div><span style="font-size: 10pt;">* * independent ASTM D6866 assessments&nbsp;</span></div>
SURE products are available in closed systems concentrates.
<p><span data-contrast="none"><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-precisedosing-1002x565.png" alt="" width="380" height="214" /></span></p> <p><span data-contrast="none">Save up to 98% on packaging compared to ready-to-use products.</span> <span data-contrast="none">Diversey dosing systems allow you to maximize safety and control costs.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16381427,&quot;335559738&quot;:0,&quot;335559739&quot;:75,&quot;335559740&quot;:240}">&nbsp;</span></p>
SURE products are produced in factories where renewable electricity sources are purchased.
<p><span class="TextRun SCXW92763624 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW92763624 BCX8"><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-renewableresources-1002x565.png" alt="" width="380" height="214" /></span></span></p> <p><span class="TextRun SCXW92763624 BCX8" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW92763624 BCX8">We are continuously minimizing environmental impacts while producing SURE chemicals.</span></span><span class="EOP SCXW92763624 BCX8" data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16381427,&quot;335559738&quot;:0,&quot;335559739&quot;:75,&quot;335559740&quot;:240}">&nbsp;</span></p>

Eco-certified cleaning products

<p>Deciding to undertake voluntary product certification means working towards continuous improvement.&nbsp;For the highest standards, it is necessary to maintain established qualitative standards throughout periodic independent assessment activities.</p> <p>SURE&rsquo;s certification highlights the specific characteristics of our products that reach beyond safety and quality and communicates the product&rsquo;s own unique value.</p> <p><img style="display: block; margin-left: auto; margin-right: auto;" src="https://d1f2ieqjc8iqzi.cloudfront.net/s3fs-public/inline-images/97787-WBN-SURE%20webpage%20elements-MASTER3.png?VersionId=MC49pUDTtWP.JSYnd3iOE83cX7yQbQbu" alt="eco certified cleaning product SURE" /></p>
The EU Ecolabel is the official European Union voluntary label recognizing environmental excellence.
<p><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-ecoeuecolabel-1002x565.png" alt="" width="380" height="214" /></p> <p>To be awarded the EU Ecolabel, goods and services must meet high environmental standards throughout their entire lifecycle: from raw material extraction through production, distribution to disposal.</p> <p>This cleaning category&nbsp;EU Ecolabel product criterion represents a holistic approach, ranging from limits on the use of hazardous substances, sustainable sourcing of raw materials, recyclability and design of packaging, to giving proper guidance for the product&rsquo;s use.</p>
Cradle to Cradle is a globally recognized measure of safer, more sustainable products made for a circular economy.
<p><img style="display: block; margin-left: auto; margin-right: auto;" src="/globalassets/images-institutional/accordian-image/chart-sure-ecocradletocradle-certifiedgold-1002x565.png" alt="" width="380" height="214" /></p> <p>To receive the certification, products are assessed for environmental and social performance across five critical sustainability categories:</p> <ul> <li>Material Health: Ensures materials are safe for humans and the environment</li> <li>Product Circularity: Supports a circular economy through regenerative products and process design</li> <li>Clean Air &amp; Climate Protection: Promotes clean air, renewable energy, and harmful emissions reduction</li> <li>Water &amp; Soil Stewardship: Supports clean water and healthy soils</li> <li>Social Fairness: Respects human rights and contributes to a fair and equitable society</li> </ul> <p>For each category, an achievement level is assigned to the products (Basic, Bronze, Silver, Gold, Platinum). A product&rsquo;s lowest category achievement determines its overall certification level. Certification must be renewed every two years. GOLD certificates have been issued for all SURE products*.</p> <p><em><span style="font-size: 10pt;">*Except SURE Descaler and products in Ace Care which will receive a certificate soon.</span></em></p>

References

<p><span style="font-size: 10pt;"><span data-contrast="auto">* Based on an independent OECD 301B assessment. 301B is a globally recognized aerobic biodegradation test that monitors the degree of activity of microorganisms (CO2 evolution) exposed to a material during 28 days, thus resulting in a carbon material reading and the biodegradability of the product.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></span></p> <p><span style="font-size: 10pt;"><span data-contrast="auto">* * independent ASTM D6866 assessments</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></span></p> <p><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p>

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Case History

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